Karen Skunta & Company designed a visual identity system and a branded environment for TechCentral, located at the Cleveland Public Library. We also designed several unique pieces of multimedia. Upon entering the space, patrons are greeted by a colorful and friendly interactive presentation on a large screen. They are invited to use a wireless device, located on the tabletop, to navigate through the six areas presenting the available TechCentral resources.
Two projectors are suspended from the ceiling and show an engaging, colorful animation on an adjacent wall that has been treated with a special projection coating. The content presents TechCentral facts and utilizes the family of icons.
AIGA Design 730 Award for TechCentral Integrated Campaign
Honorable Mention for the Cleveland Public Library TechCentral Campaign